Celebrating 100 Years of Heritage

From humble origins of 1919 in East Sussex, England, through to worldwide accolades. The Newbery heritage combines tradition, legends, innovation and master craftsmen.

The Newbery story begins with Len Newbery, a highly skilled bat-maker and master craftsman, naturally he passed down his highly skilled legacy to his only son, John Newbery, who carried-on the skill with great success. Together, their Newbery philosophy, the English heritage, their passion and legacy is still used and is emphatically understood today.

After much hard work and success in his field, John founded John Newbery Ltd in 1981, perfectly encompassing those traditional skills and master craftsmanship within his work. As master bat maker, he created innovative and experimental bat designs with skill and success. It was John Newbery who was responsible for developing products such as the steel spring handle-a significant cricket bat innovation at the time. It wasn’t long before his reputation soared and his skills were revered worldwide.

100 Years in the making

Celebrating 100 Years of Heritage – 100 years of the name 
Newbery hand-crafting cricket bats in England. We have 
continued to hold close to us the traditions and philosophy 
of customer comes first, and we use the same techniques 
passed down from generation to generation. The images 
above give you an insight into our history and heritage.

We pay tribute to the Newbery name and celebrate the important Legacy they left on crafting hand made cricket bats. Join the celebration and play with a bit of history this season with our Centurion and The Master 100 bats.

Commitment to Cricket Players

As John Newbery set in his philosophy, we aim to create the highest quality products for all players at every level. As a brand operated by former first class and high standard club players, we are committed and dedicated to keep innovating and setting the standard in bat-making. Our main objective is to create the best equipment for you, the customer.

Heritage Range

Homegrown (using only the best English willow) and handmade here in England, this is a range of first-class bats for anyone who truly values expert craftsmanship. The Heritage Range takes Newbery’s most cherished qualities and distils them into an aspirational purchase for players ambitious to perform at their best. Prices start at £275, making your Newbery bat a worthwhile investment in tradition and premium performance. Includes Pro, SPS and Player models.

Performance Range

If you’ve always wanted to own a Newbery bat, but thought it out of your price range, it’s all about to change. This exciting new range presents an affordable route to standing at the crease armed with a high performance bat, grounded in true Newbery heritage. Hand-finished here in the UK, the Performance range is ideal for younger or newer players who have always wanted to own a Newbery. And with prices starting at just £119.99, they now can. Includes 5*, G4 and LE models.